2022 webinars New formats and features

Panel discussion

Duration: 45-60 minutes
Speaker line-up:
1 moderator
3-4 panelists
(including 1 of your experts)

Features
Thought leadership-driven topics and interaction with end-user speakers
Support short presentation, live polls, and breakout*
*Breakout to be conducted on zoom – link available in a widget during the webinar and delegates are invited to join the breakout after the webinar concludes

Tech demo

Duration: 15-20 minutes
Speaker line-up:
1-2 of your experts

Features
Video-based tech demo (can be live or pre-recorded)
Live audience can submit questions to be answered during the demo
Separate widget to host download links to your resources and content during the webinar

Talking heads

Duration: 30-40 minutes
Speaker line-up:
No moderator
3-4 experts (including 1 of your
experts) to take turns and share
10 minutes of strategic/high level
trends or innovation

Features
Each speaker is given a short timeframe to present innovation, strategy or a new trend
Post-event follow-ups with more detailed solutions/demo

Fireside chat

Duration: 10-30 minutes
Speaker line-up:
Discussion between 1-2 of your experts and 1 end-user

Features
An interactive fireside chat between two SMEs about a pertinent topic
Punchy, shorter discussion to generate a wider audience
Could be a part of a series and available for recurring programs

Expert debate

Duration: 45-60 minutes
Speaker line-up:
1 moderator,
2-4 speakers

Features
Works for a topic of a controversial nature
Speakers on “for” and “against” regarding a specific statement.

Case studies showcase

Duration: 40 minutes
Speaker line-up:
1 of your experts
2-4 clients to conduct a case
study that is relevant for their
role

Features
End-users sharing how technology or a new workflow can provide
benefits
Objective is to show of your products alongside a discussion
on industry challenges, and for your to receive public endorsement from clients
 

Masterclass

Duration: 45-60 minutes
Speaker line-up:
2-3 of your experts

Features
Ideal for content that is designed to educate the audience about a new concept or innovation
More deep-dive and technical presentation. Important that it is different to a shorter product demo

Clinic

Duration: 30-40 minutes
Speaker line-up:
2 speakers, including 1 of your
experts

Features
Registrants send in their challenges pre-broadcast
2 SMEs to diagnose the issue and provide practical advice

In conversation with...

Duration: 25-30 minutes
Speaker line-up:
1 industry expert/partner client
plus 1 of your experts

Features
Your expert will interview a senior practitioner about their experience, a new idea, and/or how their organization is reacting to industry developments
 

Exclusive sponsorship of the Asia Risk content hub

Features
Become the exclusive sponsor of Asia Risk content hub for two weeks. The hub will highlight your organization’s branding and showcase your resources for downloads ahead of the webinar. Typically purchased in the run-up to a webinar broadcast but this isn’t required.
 

Permeate the market

Get your brand and solutions in front of a targeted audience that includes key influencers and decision-makers from risk, compliance, investing, technology, data, and finance departments across the buy and sell-side. The digital nature of our webinars means that there are no geographical boundaries and therefore it is the perfect tool for awareness expansion in new markets, significant lead generation, and engaging those tough to reach accounts.

Generate sales-ready leads

Obtain the full contact details and key data points of all webinar registrants and participants, as well as webinar engagement analytics, and individual engagement data including time watched, questions asked, and polling questions answered. The report will also indicate sales qualification based on whether individual users requested a product demo or meeting, downloaded content, or responded to certain questions during the broadcast.

Work in partnership with industry leaders

Be seen as an industry expert by sharing the webinar discussion with senior practitioners from leading organizations. This will not only enrich the quality of the webinar and position your brand as an industry leader, but it will also allow working closely with senior decision-makers from potential buyers in the run-up to the broadcast.

Trust us to promote and market your brand

Rely on us to promote your brand and the webinar with a marketing campaign that integrates digital ads, email marketing, social media, telemarketing, and native ads running on our brand websites. Not only will we lead on generating registrants that match your target audience and accounts, but we will also plan and execute an integrated marketing campaign to show your brand in the best possible light, building brand awareness alongside sales-qualified leads.

Host quality, need-to-know content

As listed above, our webinars allow your organization to cohost multiple session formats alongside our market-leading brands, including case studies, panel discussions, Q&As, and many more options to fully engage your target audience. While we always position our webinars as content-led, you also have the opportunity of leading a product demo or presentation around the content-led discussion.

Repurpose the content post-broadcast

Receive the webinar recording to feature it on your website or social media account. Full rights to the content will allow you to continue using the broadcast to generate leads, brand awareness, and further engage existing clients. We can also help to edit the content into smaller, more consumable segments of the content for post-broadcast promotion.